Often, the stop factor when opening a new business is the lack of finance to bring the idea to life. Nowadays, crowdfunding platforms have become not only one of the best tools for raising funds, but also an excellent PR method for aspiring entrepreneurs.
Crowdfunding is a way to raise funds collectively. Thus, you can collect investments to implement an idea from scratch or support an existing social or commercial project. Anyone can finance an idea they like, receiving in twitter data return products with the company's symbols (T-shirts, pens, etc.), a pre-order or a discount on the product.
A high-quality presentation of a project on crowdfunding will help attract large investors and attract public attention to the idea.
There are very few Russian-speaking entrepreneurs on the international crowdfunding market. Newcomers are probably intimidated by the language barrier and the presence of not always obvious nuances related to the withdrawal of funds and the official registration of a company. In addition, residents of the former Soviet Union did not appreciate the phenomenon of crowdfunding, although they could support the initiatives of their compatriots.